The VRP Blog

Spotify | Apple Podcasts | Stitcher Have you heard about Google’s latest algorithm update, the “helpful content update”?  Now, before you panic, hear me out. As creative entrepreneurs, we are constantly having to adapt to various social media algorithm changes, and I know this never-ending requirement to pivot can be exhausting.  However, as someone who […]

Spotify | Apple Podcasts | Stitcher Are you a photographer wanting to improve your SEO? Have you heard that you need to identify strategic keywords, but you either (1) have no idea what that means or (2) aren’t sure how to identify keywords for your website or what to do with them? If so, this […]

Spotify | Apple Podcasts | Stitcher Perhaps you’ve seen my posts on social media, but we’re moving to Indianapolis! After six wonderful years in Lafayette, Indiana and of being a Lafayette, Indiana wedding photographer, we’ve decided to move an hour south to Indiana’s capital, where we’ll live just outside of downtown Indy.  While we’re excited […]

As a small business owner, you’re likely already well aware of the importance of posting to and utilizing Facebook, Instagram, and various other social media platforms.  However, I have a question for you. Are you utilizing your Google Business Profile (formerly called “Google My Business”)?  If you’re like most small business owners, you probably created […]

If you’ve been listening to (or reading) Priority Pursuit for nearly any time at all, you know that there are a lot of things you can do to improve your SEO.  However, one of the most effective ways to improve your Google rankings is to get backlinks to your website.  If you have no idea […]

Spotify | Apple Podcasts | Stitcher Small business owner friends, just like you do your best to serve your customers well and meet their needs, Google does the same for its users. As the world’s leading search engine, Google’s goal is to help its users find the information they’re looking for as quickly and as […]